Put a prospect questionnaire on your website and increase sales! Marketing Articles | January 14 Cheap Solomon Hill Shirt , 2002 Before reading this article, visit ... notice several things about this site:1) It's ... ... and well laid out.2) It's got an ... flash header at
2) It's got an eye-popping flash header at the top collecting e-mail addresses for the owner's newsletter list, and
3) it's distinguished by a prospect questionnaire right smack dab in the middle of the site. That's what I want to direct your attention to today.
Let's start from the beginning: If you're a businessperson online, the goal of your website is MAKING SALES. Either you're trying to sell direct... or you're trying to get prospects to contact you so that you can make a sale. Any other "goal" is beside the point. For anyone doing business online Cheap Rajon Rondo Shirt , making the fastest possible sale is the ONLY objective.
That's where the client-centered questionnaire comes in.
The owner of this site sells discount cruises. Now, no one is going to buy such a cruise without discussing it with a real person. Selling a cruise directly off the 'net without human contact is highly unlikely. Thus, this smart webpreneur's objective is to find out what his prospect wants, so he can get back to this person with a range of options that conform to the information provided by the prospect.
In order to enable the site owner to do his job thoroughly and fast Cheap Nikola Mirotic Shirt , he needs to know things like
prospect name, address, phone.
He also needs to know things like
* where you want to travel * when you want to travel * how many people are traveling with you and * your budget.
This information is vital for the site owner to do his job and to provide just what his prospects want.
As soon as he receives this information, the site owner can immediately respond saying something like this: "I have received your request for information. I shall be back in touch with you later today with the details you want. We can then arrange to speak on the phone so I may assist you further."
This way the prospect knows that her request for information has been received and gets a clear sense that she's dealing with an organized person; (how many times have you requested information, never to have a response much less an acknowledgement? It happens all the time!)
If the site owner is smart and well organized he can keep control of all contacts with the prospect by following up promptly Cheap E'Twaun Moore Shirt , doing what he says he's going to do, and providing what the prospect wants in timely detail. The customer questionnaire allows all this to happen, because with it the site owner has plenty of information to work with and a clear sense of what the prospect wants. What's more, if he needs still more information, he has what he needs to contact the prospect to ask for it. In short Cheap Jordan Crawford Shirt , he's completely on top of this situation, rushing full speed ahead to his next sale!
Are you using website customer questionnaires now? Probably not. Personally speaking, I can assure you that that's a terrible mistake. At Worldprofit at http:www.worldprofit we don't just use one questionnaire, but MANY, all designed to get our prospects to TALK to us Cheap Jrue Holiday Shirt , so that we can learn what they want and then follow up promptly to give it to them. It's an incredible system, one any smart business person must consider to prosper online, give more prospects what they want, and make more sales faster. Article Tags: Prospect Questionnaire, Prospect Wants Cheap Anthony Davis Shirt , Site Owner
The web is based on links. The reason the phrase "surfing the Net" came about is because you could move smoothly from one site (wave) to the next, simply by following links. A website without any outward bound links is a dead-end that spoils the surfing experience.
Because links are vital to the web's existence, the number of links a website has pointing to it is one of the most important factors used by search engines when working out search result positions. Even if you have all the right keywords in place and your website is content rich, without links pointing to it, it still won't rank as well as it could or should.
Once upon a time Cheap DeMarcus Cousins Shirt , link exchange schemes ensured that webmasters had enough links pointing to their websites. The result was website links pages that were full of links that bore absolutely no relevance to the subject the website itself was concerned with. These links pages were mostly useless to the visitor - after all, if you've visited a site about business banking, would you really want to follow a link to a site about cake decorating or space travel? Probably not. The chances are you'd want information that was relevant to either business or banking and before long, the search engine administrators started to realise this.
These days, link exchanges are of very little use to webmasters who are looking to improve their search engine result positions - commonly known as SERPs - because two-way links are no longer given any weight in the algorithms that search engine software uses to calculate positions.
Das Praxisnetz! Aus der Praxis für die Praxis!
Thema drucken
27.12.2019 07:04
Antworten
